In other business terms, what is your family brand? One thing for sure is you can’t fake it.

So we asked our boys what they wanted our family to be known for. We each came up with one thing. Here is our list.

We choose to be known as a family for being:

  • Polite
  • Friendly
  • Sharing
  • A Good Team

Having each member of our family contribute creates a better sense of ownership and it reflects us best now instead of just random aspirations. This list has also been a great thing to remind each other later in other situations where we aren’t doing so well in them. 🙂

This was a fun exercise that didn’t take long and gives us something to work together on. We’ll change it up if we need to. The important thing is to be more intentional.


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